"I stand with eChildhood to keep kids safe from porn and provide positive and vital education"
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About Us

Public Health Approach


The eChildhood Public Health Approach was first detailed in The Porn Harms Kids Report - protecting our kids from online pornography harms is everyone's business released on September 25, 2017, and has since been updated to reflect the broad scope of solutions required.

This solutions-focused approach was developed to respond to children and young people’s vulnerabilities to pornography, in consultation with experts around the world. It is clear that harms from pornography are complex, nationwide and ever increasing. We are encouraged by the numerous different organisations and government led bodies attempting to address and prevent the harms, yet approaches to date have not considered solutions through a public health lens. 

Our focus and strategy is envisioned on creating a safer digital future to promote health and prevent sexual harms. In order to effectively prevent, equip and restore children, young people, and their carers, we need a collaborative, coordinated and integrative response across all sectors involved in this issue. 

The eChildhood Public Health Approach presents a positive framework to be enacted in consultation with key stakeholders and supporters. Progress will be informed by ongoing updates from key stakeholders, and any research undertaken to assess effectiveness of strategies as they are implemented. The following is an outline of the solutions eChildhood supports as we unite with other stakeholders and the public to advocate for our children and young people.


If you would like to see the eChildhood Public Health Approach implemented in Australia, please add your name to our pledge and consider how you can support our work financially. All gifts are tax deductible. Your Voice. Their Future. 

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Their Future. Your Voice.

I stand for…

  • A world where kids can grow up without being harmed by accessing graphic, violent online pornography
  • Prevention of children’s access to pornography through digital child protection buffers
  • Updated legislation and education to address pornography as a public health crisis that increases children and young people's vulnerabilities to sexual harms

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